CREATIVE DIRECTION * AV DESIGN * STAGE DESIGN * LIVE VISUALS * AV PRODUCTION * EVENTS * FESTIVALS * VISUAL ART

Marta Minguell (Soulstice) is an artist and experience designer who creates sacred environments and powerful visualizations that explore the intersection of art, science, and spirituality through technology. Her work channels cosmic energy, light, sound, and sight to craft transformative creations that invite audiences to reconnect with their true essence and the universal forces that shape existence.

Rooted in deep research into African spirituality and science, Marta draws on these conceptions to design sacred experiences that transcend time and space, offering profound opportunities for personal growth, reflection, and spiritual awakening.

Based between Accra, Ghana, and Barcelona, Spain, her practice bridges diverse cultural understandings of the cosmos, encouraging exploration of the interconnectedness of all things. By merging ancient wisdom with modern technology, Marta’s work challenges perceptions of reality, guiding others on a journey toward higher consciousness and a deeper understanding of the universe.

METHODOLOGY

1. Conceptual Development: Engaging in a thorough exploration of the project’s core ideas, whether independently or collaboratively with clients, to establish a clear vision and purpose.
2. Strategic Planning: Selection of the techniques, mediums, and aesthetics that align with the concept, balancing creativity with strategic intent to ensure the work achieves its desired impact.
3. Creative Direction: Acting as both artist and creative director, I lead every stage of the process, making critical decisions to maintain conceptual integrity and coherence.
4. Execution and Refinement: I manage the creation process with meticulous attention to detail, refining and adapting as necessary to deliver a polished and impactful outcome.
5. Transformative Delivery: The final work is presented as an immersive and meaningful experience, designed to resonate deeply with audiences and align seamlessly with the project’s objectives.

EDUCATIONAL JOURNEY

Degree in Animation & VFX – La Salle Bonanova Ramon Llull University

Master’s degree in Audiovisual Innovation and Interactive Environments – Bau University of Design in Barcelona.

Skills: #CreativeDirection #ExperienceDesign #Production #DigitalArt #2D/3d graphics #Video art #Projection mapping #InteractionDesign #Conceptualization #MusicCuration

Tools: Adobe (Photoshop, In Design, Illustrator, Premiere, After Effects), Midjourney,Runway, Resolume, TouchDesigner, Unity, Excel.

CV

2024 

—-Currently—- Artist in residency – IasLab x MIRA 24

Visuals for stage  – AccounTech Summit 2024 – Nigeria – August 2024 (Visualizations)

Visuals for stage design – Neopartyworldwide Festival – Bcn – August 2024 (Visualizations)

Stage visuals for DOLA at Onomo x Spotify Summer Fest 24 – Morocco – July 2024 (Visualizations)

AV technical production with Odd Spaces for Tech & Play. Funded by Mobile World Capital. – Bcn – April 2024 (AV Production)

Video artwork for Odd Spaces design of Submer HQ ‘s showroom – Bcn – March 2024 (Visualizations)

Creative direction for stage – Omniverse Africa – Nigeria – February 2024 (AV Design)

Video artwork for opening show – Omniverse Africa – Nigeria – February 2024 (Visualizations)

Video artwork for Odd Spaces at Mobile World Congress ‘Lunch’. Funded by Mobile World Capital. – January 2024 (Visualizations)

2023

Visuals for stage design – Zaama Disco – Black Sherif show – November 2023 (Visualizations)

Visuals for stage design – Jazztronica Festival x Neopartyworldwide – November 2023 (Visualizations)

AV Interactive Installation – Growpro 10th Anniversary – November 2023 (AV design)

Visuals for projection mapping with Felix Offermann- Lago Lago Festival – June 2023 (Visualizations)

Visuals for ‘ Heavenly Sunset’ – Good Dirty Sound, Paris- June 2023 (Visualizations)

Visuals & Vjing for Dynamic OFF Sonar & Brunch Electronik – Poble Español – June 2023 (Visualizations/VJ)

Creative direction and production of the event “El Despull” – Montserrat Anguiano – Hot as Foc – May 2023 (AV Design)

Visuals for Lala Hayden concert – Sala Apolo – May 2023 (Visualizations)

Projection mapping and visuals for NEO Festival – Parallel62 – Mar 2023 (Visualizations, AV Production)

Event creative direction and production for “El Despull” – Montserrat Anguiano – Soho Friends Studio Portvell – Feb 2023 (AV Design)

2022

Set AV production for Meller Shooting with Diana Boier – Art Space Barcelona – Dec 2022 (Video technician)

Motion graphics for the led screen on stand – Broox – Gitex Global – Oct 2022 (Motion graphics)

VJing and mapping projection – Red58 Club – Jul/Aug 2022 (Visualizations)

Led screen mapping for Boiler Room’s stage – Primavera Sound – Barcelona – Jun 2022 (Video technician) 

Final degree project of “Digital Arts ” tutorship at Salle Bonanova Universitat Ramon Llull ( Tutorship )

Exhibition design & direction for “Lush” and audiovisual installation ” A dinner date with Mother Nature” – Kokot Studio – Jun 2022 (Av Design)

Generative visuals for “La Caixa de Música Infinita”, Mònica Rikic – Palau de la Música – Apr 2022 (Visualizations)

Projection design and mapping for Phantazonia – Celo NFTs Conference – Apr 2022 (AV Design)

“Esbós” Audiovisual Installation for the World Poetry day  – CCCB – Mar 2022 (AV Design)

Programming interactive experience with Broox – Xiaomi  MWC – Mar 2022 (Interaction Design)

Streaming visuals for Pralinen Festival – Berlin – Mar 2022 (Visualizations)

2021

“Synergy” Installation for Llum BCN – Nov 2021 (AV Design) 

Masterclass “Interactive Experiences in Digital Art” – Museum of Alicante – Oct 2021 (Masterclass)

“Physis ” – Festival Arte Interactivo Alicante –  27-31 Oct 2021 (AV Design) 

AV Production in “Foumban is Wakanda exhibition” – Goethe Institute & Jean Pierre Bekolo – Cameroon – 24 Oct 2021 (AV Design & Production) 

Visual Designer at Artec 3 , Summalab – Mar / Sept 2021 (Visualizations)

“Adira “, videoart piece for Mutek Festival 2021  – Apr 2021 (Visualizations)

2020

“Physis” exhibited in Poblenou Urban District – Dec 2020 (AV Design)

Visuals for streaming for Freak The L’Afrique Collective – Nov 2020 (Visualizations)

“Proximities” – 01/03 May 2020 (AV Design)

“Physis” – Lux Terra Exposition at Mutek Barcelona– March 2020 (AV Design)

“Beyond the mirror” – Box Experience at 080 Fashion Week – Barcelona, Spain – Feb 2020 (AV Design)

2019

“Emotional Hijacking”  – Recorreguts Sonors 2019  at Convent de Sant Agusti – Barcelona, Spain – Nov 2019 (AV Design)

“Connection” – Collaboration with BeanotherLab , Yale University & La Salle Bonanova University –  2019/2020 (AV Design)